Case Study With Vertical Playground

Don’t take our word for it.
Hear what our customers have to say…

Tell us about Vertical Playground

Vertical Playground is a small sports shop in Norway, with a physical shop in Oppdal, and a webshop. We sell high quality sporting equipment for climbers, skiers, kayakers, runners and others who simply want excellent equipment for their outdoor adventures. Today, we have around 20 employees and we’re still growing.

All of our employees are enthusiastic users of the equipment we sell. We ensure that our customers get the best service from people who really knows the products we sell. This fits well with our target audience – outdoor enthusiasts who prefer equipment of very high quality and usability.

Website: vpg.no

When we first discovered Sleeknote, it just felt like the perfect fit for us, which is why we chose it.

Erlend Vognild

Marketing, Vertical Playground

Why did you choose Sleeknote and what do you use it for today?

We needed an onsite engagement tool to collect new signups for our email list. We signed up for the free trial and discovered how user friendly it was. Also, it was really easy to implement Sleeknote through Google Tagmanager. When we first discovered Sleeknote, it just felt like the perfect fit for us, which is why we chose it.

Here’s an example of the sleeknote Vertical Playground uses to get signups for their newsletter. This sleeknote has a conversion rate of 3,3%.

Besides getting signups for our newsletter, we also use Sleeknote to deliver messages to our visitors on certain pages. This could be whenever we have a new product or collection, we design a sleeknote with the text: “New collection just arrived, check it out here”. This is a good way to direct our visitors to another page, and create awareness around new products.

What is the best thing about Sleeknote?

The best thing is how easy it is to set up. The implementation took no time, and it’s easy to create new Sleeknotes and customize all the elements in the popup. Also, it’s of high importance that it actually works and collects new email addresses for our lists – And it does!

Here’s another example of how VPG uses Sleeknote to collect signups on their website.

The implementation took no time, and it’s easy to create new sleeknotes and customize all the elements in the popup.

Erlend Vognild

Marketing, Vertical Playground

What are your results with Sleeknote?

With our old newsletter signup form we saw a very low conversion rate, and didn’t get nearly as many signups as we do with Sleeknote. You can easily say that the number of signups has increased plenty fold after we started using Sleeknote.

What is the first words that comes to your mind when you think of Sleeknote?

Excellent service, user friendly and very customizable.

What would you recommend, if i were to try Sleeknote?

Use the A/B Split test function right away! We’ve done a lot of split testing, and by doing split tests you’re able to find out what works and what doesn’t. Today we know a lot more about what kind of opt-ins our customers like, than we did the first time we used Sleeknote.

How has the collaboration with Sleeknote been?

No remarks. The customer service is excellent.

Ready to give Sleeknote a try?

Vertical Playground needed an onsite engement tool to collect new signups for their email list. They signed up for a free trial and discovered how user friendly and effective Sleeknote was´.

Would you like to get more signups and increase your conversion rate? Do like Vertical Playground, and sign up for your 7 days free trial today.

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