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CRO February 1, 2024

How to Write Social Proof-Infused Subject Lines (+ Examples)

I think you’ll agree with me on this: To receive more email opens, you need compelling subject lines. And you’ve probably heard about how to write attention-grabbing subject lines with suggestions

CRO October 16, 2023

29 Persuasive Power Words That Sell (With Real Life Examples)

In a world where AI tools can spit out an essay on any subject in mere seconds, it’s easy to overlook the value of individual words. Yet the fact remains: power words sell. With the right messaging,

CRO June 26, 2023

How to Perform a Competitive Landscape Analysis from Scratch

Picture this: You're standing at the starting line of a race, surrounded by other athletes. You're capable of winning, but before the starting gun goes off, you take a glance around. Who are you up

CRO June 14, 2023

7 of the Best Ecommerce Pricing Examples (To Maximize Conversion)

Pricing your ecommerce products might sound like an easy feat. Just set a price, and away you go. In reality, it can be challenging, and it's one of the most important things to do right. Poor

CRO June 2, 2023

7 Proven Ways to Boost Your Mobile Conversion Rate

Mobile is not the future. Mobile is now. Accounting for over $1.36 trillion of digital sales last year, mobile e-commerce is too big to ignore. And it will get bigger. Mobile users are expected to

Ecommerce April 12, 2023

5 Proven Ways to Boost your Average Order Value (AOV)

Conversion isn’t everything. Put your pitchforks away, it’s still important. It’s just not everything. Don’t get me wrong: conversion is and should be a huge concern for ecommerce merchants. After

CRO April 7, 2023

9 Simple But Powerful Customer Testimonial Examples You Can Steal

If you’re reading this article, the following is likely true: You sell something, online or off; You know the importance of customer testimonials; but You don’t have many to highlight to potential

Ecommerce May 24, 2022

What Are Micro Conversions? (11 Examples You Should Know)

When I say “conversions,” what pops in your mind? For many brands, it’s something major like making a sale. That’s a natural reaction, and it’s totally understandable. If you’re running an e-commerce

CRO May 24, 2022

Visual Marketing 101: How to Seduce Email Subscribers with Visual Content

Did you know that humans have a shorter attention span than goldfish Shocking, right? In Microsoft’s study of the human attention span, they found that we only have an attention span of about eight

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