Tuesday, October 6 · 10:00 AM CEST Save My Spot

Free webinar · Live online

Gamification isn’t holiday decoration.
It’s revenue.

Sofie and Marcus will show you how to use advent calendars, spin-to-win wheels, scratch cards, and quizzes to drive sales every day in November and December.

Tuesday, October 6 · 10:00 AM CEST

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In short

The webinar in three points

1

The advent calendar from start to finish

What to put behind the doors when you can’t offer a discount 24 days in a row, and why your calendar should be ready in October, not November 30.

2

Real campaigns, real numbers

We’ll walk through the best (and worst) campaigns from the past few seasons. You’ll get screenshots you can use as inspiration and start building from right away.

3

Built for mobile

67% of all popup sessions happen on mobile. Learn how to get your targeting and timing right without spamming the same people for seven weeks.

An advent calendar isn’t decoration. It’s 24 days of sales.

Behind the festive exterior, an advent calendar is really three very concrete things:

24 reasons to come back to your site
24 days to sell to the same people
A list you can use in January

But only if it’s ready before November hits.

Advent calendar campaign built in Sleeknote

Data from Sleeknote customers

November and December don’t look like the rest of the year

That’s not a hunch. It’s what we see across Sleeknote customers:

+39%

more popup sessions than in an average month

+52.5%

more new signups. List growth peaks in November, not December

+125%

better popup performance than during the rest of the year

67%

of all popup sessions happen on mobile. Desktop accounts for just 33%

Traffic increases in November and December. What you do with it determines your season.

And if your popups aren’t built for mobile, they’re built for just one-third of your visitors.

From real ecommerce stores

Examples, not theory

Sofie and Marcus have gone through campaigns from the past few seasons and picked out the best ones. Real advent calendars, real spin-to-win wheels, and real numbers showing what they generated, as well as the campaigns that didn’t work, because there’s something to learn from those too. You’ll get screenshots you can use as inspiration and start building from right away.

The Spin-to-Win Wheel

The format that generated the most signups leading up to Black Friday.

The Advent Calendar

24 doors that drove sales every day, without a discount behind every door.

The Scratch Card

Quick to build, and when it beats the spin-to-win wheel.

Your hosts

See you there? 👋

Sofie Mølgaard

Partner Marketing Manager

Sofie has been part of Sleeknote since 2019 and has helped thousands of businesses optimize how they use popups.

Marcus Espersen

Growth Marketing Manager

Marcus works with growth marketing and spends his days testing what actually gets visitors to convert.

Registration

Reserve Your Free Spot

WhenTuesday, October 6 at 10:00 AM CEST
WhereOnline, you’ll receive your personal link by email
PriceFree to attend
RecordingEveryone who signs up will receive the recording afterward

Can’t join live? Sign up anyway. We’ll record the webinar and send it to you so you can watch whenever it suits you.

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Gamification isn’t holiday decoration.It’s revenue.