How Lakrids Achieved an On-Page Conversion Rate of 11.2% Using Sleeknote
Lakrids Background Image

How Lakrids Achieved an On-Page Conversion Rate of 11.2% Using Sleeknote

About Lakrids by Johan Bülow is the world’s first gourmet liquorice. Made of the finest and most tasty ingredients. Lakrids loves quality and only desires to produce the best. They produce it, brand it, wholesale, and retail it in their own stores and online. They describe themselves as: “Fuel for hungry hordes of liquorice lovers”.

What Do They Use Sleeknote For?

Lakrids needed a smart and effective way to get more signups for their newsletter. They needed a tool that  was integratable with Mailchimp, easy to implement and worked with Shopify. Sleeknote met all the criterias and more.

1. Increase Newsletter Subscribers

We were looking for a smart and effective way to get more signups for our newsletter. We knew that slide-ins and popups were a great way to capture leads, so we started looking for a tool that could do this. The main criteria for the tool was that it was integratable with Mailchimp, easy to implement and worked with Shopify. Sleeknote met all the criteria and more.

Today, our main purpose with Sleeknote is still to get signups for our newsletter. It’s important to us that we only send emails to people who actually want them, and by using Sleeknote we ensure this, as people voluntarily enter their email in our SleekBoxes.

2. Guiding Customers

We also use Sleeknote for service messages. Once, some of our shipments to Germany were delayed due to a heatwave. To avoid doubt and a high number of calls to our customer service, we created a SleekBox informing people of the situation.

“We released our Swedish website a month ago, and the sleeknote on this site has a conversion rate of 11,2 % and has already collected more than 200 signups.”
Rikke-Reiselbach
Rikke Reiselbach Kommunikationsmedarbejder

What Are Your Results with Sleeknote?

We’ve noticed a huge difference in the number of signups before and after we started using Sleeknote.

We released our Swedish website a month ago, and the SleekBox on this site has a conversion rate of 11,2 % and has already collected more than 200 signups.

What Is Your Favorite Sleeknote Function or Option?

I don’t know if it’s a feature or not, but I love the fact that you can put an image on the SleekBox, as it makes it way easier to make the SleekBox fit the layout of the website, which is very important to us. Besides that, I also love how user-friendly the editor is.

Describe Sleeknote with 3 Words

User-friendly, easy and relevant.

What Advice Would You Give Me, if I Were to Try Sleeknote?

Think about what you want to achieve with Sleeknote; More signups, more social followers, promotion or something else?

Give it a try and test what works and what doesn’t. Remember to design your SleekBox so it matches the layout of your website. Then your visitors won’t see it as an “external” popup, but more like a part of your website.

How Has the Collaboration with Sleeknote Been?

I’ve actually never needed to talk with your support as your dashboard is so user-friendly.

LAKRIDS SLEEKBOXES