Reopen Popups with Teaser | Video Tutorial

How to Let Visitors Reopen Your Popups with a Teaser

Learn how to reopen popups with a teaser. This video shows how teasers give visitors a second chance to engage and help you boost conversions.

Hi. I’m Sofie. And in this video, I wanna show you how to let your visitors reopen your popups by using a teaser. So pop ups are a powerful way of engaging and communicating with your visitors, but there’s one thing that can be really, really frustrating as a visitor. And that is when you see a popup, you’re not ready to convert yet, so you close it, and it just disappears forever. Instead, with the teaser, I can close the popup, and I am still able to reopen and reengage and, most importantly, convert. So this is a better experience for your visitors, but it’s also really powerful for you as a marketeer because it affects your numbers and your results. Earlier this year, we compared popups with a teaser to pop ups without a teaser, and the difference is quite significant. Popups with a teaser converts sixty five percent better than pop ups without a teaser. So let me just show you how easy it is to enable teasers with Sleeknote. This is the builder. We have the form. We have the success step, and we have the teaser. Right now, we’re seeing the teaser on desktop. We definitely, of course, have it on mobile as well. You can choose to disable the teaser, but you can also choose to show the teaser after the form and not before. That means that your visitors will see the form. They can close it, and then the teaser will appear. If you don’t enable this one, they will be able to trigger the pop up themself simply by clicking the teaser. So this might not be your design or your colors. What you can do is click it, click the teaser, change the background color to match your website, to match your brand. The same with the font and the text, you can customize everything. So, yeah, if you’re not using teasers today, this is definitely your sign to do because it’s a better customer experience, but it’s also giving you better results.

What is a teaser?

A teaser is a small, unobtrusive element that stays visible after a visitor closes a popup. When clicked, it reopens the popup so the visitor can engage when they’re ready.

Why reopening popups with a teaser boosts conversions

In Sleeknote tests, campaigns with a teaser converted 65% better than campaigns without one. Teasers give visitors control and give you a second chance at conversion—a win-win.

How to use teasers in Sleeknote

Add a teaser in the builder. Every campaign has three steps: Form, Success, and Teaser. Enable the teaser for both desktop and mobile to make it always available.
Choose when to show it. Decide if the teaser should always be visible, or only appear after the form has been shown and closed. The “show after form” option ensures visitors first see your main offer.
Customize the design. Match the teaser to your brand by changing colors, fonts, and text. Keep it short and descriptive so visitors know what they’ll get when they click.
Let visitors reopen the popup. Once enabled, the teaser acts as a trigger. Visitors can click it anytime to bring back the popup and convert when they’re ready.
Track performance. Campaigns with teasers have been shown to convert 65% better than those without. Use Sleeknote’s analytics to measure the lift.

Tips

Keep the teaser short and clear: “Reopen Offer”, “Get 10% Off”, “See Today’s Deal”.
Place it where it’s visible but unobtrusive (a bottom corner works well).
Match the teaser message to the popup for continuity.

Show full transcript

Speaker: Sofie

Hi, I’m Sofie. In this video, I’ll show you how to let visitors reopen your popups using a teaser. Popups are great for engagement, but there’s a common frustration: you see a popup, you’re not ready yet, you close it—and it’s gone.

With a teaser, closing the popup doesn’t end the experience. Visitors can bring it back at any time, re-engage, and convert when they’re ready. That’s better for them and better for your results.

We compared popups with a teaser to popups without one. The difference was significant: popups with a teaser converted 65% better.

In the Sleeknote builder, you’ll see three parts to every campaign: the form, the success step, and the teaser. You can enable the teaser on desktop and mobile. You can also choose to show the teaser after the form is shown—so visitors first see the form, and if they close it, the teaser appears. If you don’t enable that option, visitors can still trigger the popup by clicking the teaser.

You can customize the teaser to fit your brand—background color, fonts, and text. If you’re not using teasers yet, now is the time. They improve customer experience and deliver better results.