Black Friday Spin to Win Multistep Popup to Grow Your List

← Back to all use cases

Grow Your List

Collect New Subscribers with a Spin to Win

Grow your list and learn more about new subscribers like preferences, favorite brands or birthdays without hurting your conversion rate.

Why it works

This multistep Black Friday Spin to Win builds your list and captures valuable insights. By asking a few quick questions before showing the discount code, you find out who your subscribers are and what they want.

This gives you a stronger foundation for relevant emails and follow-ups throughout Black Friday.

Grow your email list by offering relevant incentives and engaging signup forms and popups

See it in action

Black Friday spin to win multistep popup with reward options and subscriber questions

How to implement it

1. Design the Wheel

Click the wheel to adjust the design to your colors and font.

Customize black friday spin to win popup wheel design and branding

2. Edit the rewards

Also when clicking the wheel, click on Edit Options on the right side to edit the rewards. Add a headline, description and reward code to each prize and adjust the winning chances.

Black friday spin to win reward settings with images and codes

3. Customize the Dropdown

On the second step of the form, click the dropdown field to adjust its settings.

You can choose whether the field should be required and customize the options based on your goals, such as asking about favorite brands, product preferences or shopping habits.

Black friday spin to win popup dropdown customization step

4. Success Step

On the success step, you’ll see the merge tags for Spin to Win.

The text depends on the reward the visitor lands on and the headline, description and reward code you’ve added on the Edit Options step.

Black friday spin to win popup success screen with reward display

5. Choose a Trigger

Decide when the campaign should appear.

Choose trigger for your Black Friday SMS and email popup

6. Target the Right Pages

Go to Page-Level Targeting and choose where the campaign should be shown or hidden.

Choose pages

7. Set Targeting

To only show this campaign to visitors who are not already subscribed to your newsletter, use Newsletter Subscriber.

Black friday spin to win popup targeting rules for new subscribers

7. Integrate to Your Tool

Set up the integration to send new signups to your email platform. Add a custom field like “Black Week Wheel” to track the new subscribers in your email tool.

Connect your popup to your email platform

8. Activate or Schedule Your Campaign

Once everything’s ready, activate your campaign right away or schedule it to go live when the timing’s right.

Launch or schedule your Black Friday popup

Ready to get started?

Click the campaign or link to load it directly into your Sleeknote account.

Black Friday spin to win multistep popup with reward options and subscriber questions

Other use cases you might find helpful:

Support

Support Visitors After Hours

Let visitors submit a question when you’re offline, so they’re not left hanging.

Increase Sales

Drive Traffic to Your Live Shopping Event

Get more eyes on your live event and turn viewers into buyers.

Existing Subscribers

Reward Existing Subscribers With a Scratch Card

Reward your most loyal audience with a surprise they can only unlock on your site.

FAQ

A Black Friday spin to win popup is a gamified signup form where visitors enter their email for a chance to spin a digital prize wheel. It turns a standard opt-in into a fun experience that increases engagement and drives more conversions during Black Friday campaigns.

Multistep popups reduce friction by breaking the signup into manageable steps. Even if a visitor does not complete every step, their email is still saved and synced to your email provider. Most users continue to the second step, which boosts lead capture without adding pressure.

Once you collect an email, you can ask optional questions like what type of products the visitor is interested in or their birthday. This data helps you segment your list and send more relevant follow-up emails during your Black Friday campaign.

Gamified popups like spin to win make the signup process exciting and interactive. This leaves shoppers with a positive brand impression and increases the chance they will redeem their reward, resulting in more Black Friday sales.

Add a mix of valuable rewards like tiered discounts, free shipping, and one high-value prize. Include slices like try again or so close to build suspense and make winning feel more rewarding.

It is easy to get started. Just pick a template, customize your prizes and branding, and connect it to your email provider. Everything can be done inside a user-friendly editor with no coding required.

Yes. Modern spin to win popups are mobile-optimized so visitors can easily interact with the wheel using their finger. This is key for capturing leads from the many mobile shoppers browsing Black Friday deals.

Try Sleeknote on Your Site 👋
Start for free and enjoy all Sleeknote features on your website. (No credit card needed.)