Featured by Emil Kristensen Email Marketing September 9, 2021 9 min. read Single Opt-In vs. Double Opt-In: Which is Best for Your Email List? This is one of the first decisions you’ll need to make when initiating an email marketing campaign. Therefore, it’s critical that you look at all of the angles and weigh the pros and cons of each approach. For this post, I’d like to discuss the key differences between single opt-ins vs. double opt-ins so that […]
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