Black Friday Popup Catalogue to Promote Deals

← Back to all use cases

Increase Sales

Show Your Black Friday Deals in a Catalogue

Use a catalogue-style popup to highlight your best Black Friday offers and help shoppers find what they want faster.

Black Friday popup catalogue template in Sleeknote editor

Why it works

Black Friday can overwhelm shoppers with choices. Featuring bestselling or discounted products in a popup helps guide them to proven favorites, reducing decision fatigue and speeding up purchases. It is an easy way to boost product visibility and increase conversions while they are still browsing.

This campaign uses the Sidebar format. It is ideal when you want to show more content, like multiple products, and works like a mini catalogue without interrupting the shopping experience.

See it in action

How to implement it

1. Choose position

Decide whether the Sidebar should appear on the left or right side of your site.

Choose sidebar position for Black Friday popup catalogue on your site

2. Add Images

Upload your product images. You can also add clickable links to each image to guide visitors directly to your products.

Add product images to your Black Friday popup catalogue sidebar

3. Update CTAs

Change the default CTA buttons to match the URLs of your product pages.

Edit CTA buttons in Black Friday popup catalogue

4. Add more content

Need more space? Duplicate existing elements using the blue button or add new ones with drag-and-drop. You can feature more products, images, or copy.

Expand your Black Friday popup catalogue with more products and content

5. Choose trigger

Set the trigger for when the campaign should appear on desktop and mobile. If you use a teaser without a trigger on mobile, the visitor needs to tap the teaser to open the Sidebar.

Choose trigger

6. Choose pages

Decide where to show your campaign. You can target specific product or category pages, or show it across your entire site.

Choose pages

7. Hide the campaign (optional)

Use the “show count” targeting rule to limit how many times each visitor sees the campaign before it’s automatically hidden.

Limit Black Friday popup catalogue views using show count

8. Activate your campaign

Once everything looks good, activate your campaign right away or schedule it to go live later.

Activate or schedule your  popup catalogue campaign

Ready to get started?

Click the campaign or link to load it directly into your Sleeknote account.

Black Friday popup catalogue template in Sleeknote editor

Other use cases you might find helpful:

Post-purchase feedback popup for Black Friday

Feedback

Collect Post-Purchase Feedback

Turn increased Black Friday orders into insights that help you grow.

Black Friday scratch popup template preview

Grow Your List

Engage Visitors With a Scratch-to-Reveal Discount

Surprise visitors with a Black Friday discount, boost engagement and grow your email list.

use cases Retargeting popup for paid campaigns

Grow Your List

Convert Visitors from Paid Ads

Show a targeted popup to visitors coming from your paid ads to increase conversions.

FAQ

A Black Friday popup catalogue is a type of popup that displays multiple products directly within the popup. It acts like a mini-catalogue, helping visitors browse and click through to your best Black Friday deals without leaving the page.

Black Friday shoppers are often overwhelmed and short on time. A popup catalogue helps reduce decision fatigue by showing a curated list of top offers in one place, making it easier for shoppers to find what they want and act quickly.

This format increases visibility for your key products and promotions. By highlighting bestsellers or high-discount items in one popup, you guide shoppers to what they’re most likely to buy and help boost conversions.

Show the popup to visitors who are engaged, like those browsing several pages or spending time on your site. Using a subtle format, like a sidebar, can keep it helpful and unobtrusive while still catching attention.

Feature a mix of bestsellers, high-margin items, and your deepest discounts. The goal is to make the selection irresistible and valuable so visitors are motivated to explore further and buy.

Each item in the popup includes a button like “Buy Now” or “View Product.” When clicked, the shopper is taken straight to the product page, making the buying process fast and seamless.

It’s simple. You can start with a ready-made template and use a drag-and-drop editor to add your product images, names, prices, and links. No coding is needed, and you can publish in just a few minutes.

Try Sleeknote on Your Site 👋
Start for free and enjoy all Sleeknote features on your website. (No credit card needed.)