Case Study With Falck

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Hear what our customers have to say…

Tell us about Falck

Falck is present in 44 countries on six continents making us the world’s largest international rescue company. We sell subscriptions to products and services like roadside assistance, emergency medical services, and alarm systems, in order to create security in our customer’s everyday life.

Falck is a big machine – We have many sales channels and use Sleeknote as a tool to supports our sales channels. Some of our subscriptions are complex compared to other websites. This means that our customers often need to talk with us about how they are covered when they buy a new subscription.

Website: Falck.dk

We use Sleeknote to tell people that when in doubt, we are ready to help and would love to give them a call to answer all their questions.

Malene Stenholt Hansen

Web Manager, Falck

Why did you choose Sleeknote?

It’s actually quite funny. We were not really aware that we needed a tool like Sleeknote, before one of our part time student assistants told us about you. This is when we got the idea about how we could use popups to increase the number of qualified leads.

We primarily needed a tool to create awareness about some of our most complicated services, such as Alarm and Health care. We can write tons of information about these services on our website, but some people are still not ready to buy. We use Sleeknote to tell people that when in doubt, we are ready to help and would love to give them a call to answer all their questions. This way, we get the possibility to focus on leads instead of sales, when it makes sense, and make sure that we don’t lose our visitors to a competitor if they couldn’t find what they needed on our website.

We had a chat with you about what we needed, and then we signed up for a free trial. That helped us a lot, and we found out if we really needed a tool to create qualified leads -and if Sleeknote was able to do this for us.

What do you use Sleeknote for today?

We use it as a popup to get qualified leads.

If our visitors aren’t ready to buy anything on their first visit, but have read about our services, they are able to sign up for a call through the sleeknote – And as long as our telemarketing team call the leads within a short period of time, we get a lot of sales through this.

Here is an example of a sleeknote Falck uses to get qualified leads:

We clearly see that the volume of leads have increased when our sleeknote is active.

Malene Stenholt Hansen

Web Manager, Falck

What is your favorite Sleeknote feature?

It’s hard to say that one feature is better than another. I think I’ll say “What you see, is what you get” – meaning that when you’re doing something in the editor it’s also what’s gonna happen on your website – it just works!

I am also a huge fan of A/B Split testing. It’s great that you have the option to test what works and what doesn’t.

What are your results with Sleeknote?

We clearly see that the volume of leads have increased when our sleeknote is active.

In our campaign periods we have a lot of traffic on our website. In these periods, the number of leads we get through Sleeknote has tripled.

What’s more important is that the leads we get through Sleeknote are valuable, so our telemarketing department only say good things about these leads.

What advice would you give me, if I were to try Sleeknote?

Get started! It’s easy to implement, so you can try it without much effort.

How has the collaboration with Sleeknote been?

Recently we changed our website from http to https which gave us some trouble with our sleeknotes. We contacted your support, and they helped us very fast and solved the problem.

Ready to give Sleeknote a try?

Falck uses Sleeknote to get qualified leads for their telemarketing department. During campaign periods, Falck tripled the number of leads they got through the sleeknote.

Do you also want qualified leads for your telemarketing department? Sign up for a 7-days free trial and try Sleeknote today.

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